Forms and Flavors

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Services

Concept, Website

Client

Ovidias

Role

Art Direction

Year

2020

For an existing client, Ovidias, I proactively explored a new concept for their website. I wanted to see if their iconic chocolate shapes could work as visual elements, so I began using those abstract forms to build out a more distinct digital identity.

What started as a web concept grew into a small branding exercise, where I applied these shapes to various digital touchpoints. Although the project didn't move forward, it was a sincere look at how a product's physical form can guide its design.